AIDA UMEDA Privacy Policy

Enacted : July 20, 2026

This Privacy Policy sets out how we (as defined below) collect, use, store and otherwise processes the Collected Data (defined below) through this Service (“Service”). It also describes your data protection rights, including the right to object to some of the processing which We carry out.

This Privacy Policy explains the purposes for which we use your personal information and how we handle it.

We endeavor to build various compliance programs and internal regulations relating to the process and protection of personal information and continuously review and improve it, in paying our utmost attention to managing the information appropriately and protecting it against any leakage. We have also implemented reasonable levels of safety measures to combat with unauthorized access from outside.

1Scope of Application

This Privacy Policy applies to personal information of overseas residents outside Japan.

2Our Name and Address, and Name of the Representatives

Name: Hankyu Hanshin Properties Corps. (herein referred as “we”, “our”, or “us”)
Address: Please refer to the following URL
Name of Representatives: Please refer to the following URL
https://www.hhp.co.jp/en/corp/outline/

3Our Basic Stance

We comply with the provisions of this Privacy Policy to which the Member has agreed, and we properly collect, manage and protect personal information in accordance with the applicable conventions, Laws and Regulations. We do utmost effort to manage your personal information in an appropriate manner and without any data breaches. We develop a compliance program, which is constantly reviewed and improved, to handle and protect personal information, creating an internal framework for that purpose. We also take a reasonable level of security measures against unauthorized access from outside.

4Collection of Personal Information

In order to achieve the purposes as provided in Article 5 herein, we collect your personal information as follows:

Information collected directly from you

When you enter data on a device, or when you provide us with information directly, or through written or other media, the information collected by us includes:

• Registration information such as name, gender, date of birth, address, telephone number, post code and e-mail address that are required when you apply for membership registration or request for changes of the registered information;
• Information provided by you in response to our questionnaires, application events, or use the Service (such as page view or comment posting) and information voluntarily sent or provided by you to us for the Service; and
• Your opinions, requests, and inquiries.

You are required to provide us with certain personal information when you sign in and use the Service. Personal information that is mandatory is indicated in the relevant forms. We are not able to provide the Service to you if such information is not provided.

Information collected when the Service is used

When you use or browse the Service, goods, advertisements or contents on a device, information collected by us includes:

• Information collected when you access and use websites/apps that provide online services for the Member and other websites/apps, such as cookies, IP addresses, device information/individual identification IDs from mobile device access, operating system and internet connection, referring URL, IP Address, type of browsers you use, operating systems, platforms, histories of your use of the Service (e.g. browsing/purchases) and location information.

For further details regarding the use of information above, please refer to Appendix A.

Information necessary for provision of the Service and management of the Member

The information collected by us when you use the Service and the information obtained by us as necessary for our management of the Member information include:

• The IDs, passwords, credit card numbers (including those that have been replaced), images, sounds and other descriptions, or individually assigned numbers, symbols and other codes that can identify a particular individual person; and
• Registered information for the Service, linkage with other services, status of the Member (e.g. cancellation, suspension or expulsion).
• Information obtained by analyzing and estimating data items (a) through (c) above.
• Any other information obtained by us in the course of our compliance with the applicable laws and regulations pertaining to personal information protection as well as the related guidelines (collectively, hereinafter referred to as the "Laws and Regulations”). This includes such cases as when the information is lawfully provided by a third party.

5Purpose of Use of Personal Information

We handle your personal information collected by us:

• to provide the Service in order to offer you an optimal experience;
• to communicate, in an appropriate manner, with you based on your request or a proposal from us to you;
• to perform statistical studies and improve our products and services;
• to conduct marketing analysis for sending you personalized advertisements and special offers based on your interests; 
• to comply with our legal obligations; , and 
• to execute our operations in an appropriate manner.

Legal Basis for Processing:

(i), (ii) and (vi): Necessary for the performance of a contract (e.g., provision of the Service).

(iii) and (iv): Necessary for our legitimate interests (e.g., service improvement, security management, marketing research). This item does not apply to the cases of residents of China, and in such case, the legal ground would be "your consent".

(v): Necessary for compliance with a legal obligation.
Additionally, we may ask you to give us your consent to collect and use certain types of personal information, for example, when we would like to send you email marketing messages. If we ask for your consent to process your personal information, we will ensure that you may withdraw your consent at any time.

6Personal Information of Minors under 16

We do not intend or desire to collect personal information directly from minors under the age of 16. If it is found that a minor under 16 has provided his or her personal information without the consent of a person with parental authority, please contact and notify us (See “Contact Information” in Article 11). We will promptly take appropriate measures including deletion of such personal information.

7Retention of Personal Information

We will delete your personal information without undue delay when it becomes no longer necessary in light of the purpose of use thereof; provided, however, that even after the completion of the Service to you or the termination of the Service due to your withdrawal from the membership or any other reason, we retain your personal information for as long as necessary, taking into account the nature of personal information and the legal or business need to retain it, such as the cases where we are required to retain your personal information in order to comply with the Laws and Regulations or where we need to respond to the unresolved claims or complaints.

8Shared Use of Personal Information

As the responsible controller of your personal information, we share and disclose all or part of the personal information set out in Article 4 with and to the following parties within the scope of the purposes as provided in Article 5.

• Hankyu Hanshin Holdings Group consisting of our subsidiaries and affiliates

(Reference) List of Group Companies

https://www.hankyu-hanshin.co.jp/docs/groupguide_en.pdf#page=8

(Note) The information may not be updated.

• Business contractors/ subcontractors and professional institutions such as law firms
• Business partners, company-operated stores and member (or franchised) shops
• Business transferees
• Public agencies with authority (e.g. police, courts)

Please note that our website contains links to third party websites, but this Privacy Policy does not apply to those third party websites. For more detailed information and confirmation with regard to how your personal information is handled by such third parties, please refer to their privacy policies and cookie policies.

9Transfer to Third Countries

In the course of sharing and disclosing certain personal information pursuant to Article 4, your personal information may be transferred to any country or region other than the country or region where you are located. Such other county or region may have different data protection standards from those applicable in the country or region where you are located. In such a case, we take appropriate measures as required by the Laws and Regulations to ensure that your personal information is safely and reliably handled, by means such as concluding appropriate agreement concerning data processing with the recipient of your personal information. We provide you with information about the justification of the transfer of your personal information to such other country or region upon your request; please contact us at the contact information stated in Article 11.

10Your Rights

You and your legal representative may contact us (See “Contact Information” in Article 11) for the purpose of exercising any of the following rights pursuant to the Laws and Regulations.

Right to obtain information on data processing

You are entitled to obtain from us any and all necessary information concerning our data processing activities that relates to you.

Right to seek access to certain information

You are entitled to confirm with us whether any personal information relating to you has been processed by us, and if it has been so processed, you are entitled to access such personal information as well as other certain information related thereto.

Right to request correction or deletion

You are entitled to have us, without undue delay, correct any inaccurate part, complete any incomplete part or (on the condition that you meet the certain requirements) delete any part of personal information relating to you.

Right to demand restriction on data processing

You are entitled to have us restrict processing of any personal information on the condition that you meet the certain requirements.

Right to data portability

You are entitled to receive personal information relating to you in a structured, commonly used, machine-readable format and transfer such information to any controller other than us without our interruption, on the condition that you meet the certain requirements.

Right to object to data processing

You are entitled to object to processing of any personal information relating to you on the condition that you meet the certain requirements.

Right not to be subject to automated decision-making

You are entitled not to be subject to any decision-making based on automated data processing that has a legal effect or other equally significant effect on you on the condition that you meet the certain requirements.

• In a case where any personal information is processed based upon your consent, you are entitled to withdraw such consent at any time. Please note that such withdrawal will take effect for any future processing only, and will not take effect for any past handling as well as its legality.
• Please fill out the form on our website if you wish to exercise any of your rights. When you send us your request, please provide us with detailed information to prove your identity (a copy of your public identification, such as an identification card or a passport that shows your family/first names and other identity information), as well as other information required by us to confirm your identity, so as for us to respond to your request in the best possible manner.
• We respond to your request as quickly as possible while complying with the Laws and Regulations. We are, however, unable to respond to any request irrelevant to the protection of personal information. Should you have any questions, comments or complaints regarding this Privacy Policy, please feel free to contact us at the contact information stated in the following article. You are also entitled to file your objection with any supervisory authority with respect to this Privacy Policy.

11Contact Information

For people who live in the EEA (European Economic Area) or the UK:

Inquiries from the EEA residents and the UK residents

Since we are based outside the EU/ UK, pursuant to Article 27 of the GDPR/ UK GDPR, we are required to appoint our representative based in the EU/ UK, in order to process inquiries from certain data subjects. We have therefore appointed DataRep as our representative. Should you have any inquiry that needs advice from our representative, please direct your inquiry to DataRep by:

Filling out the online form at https://www.datarep.com/data-request; or

Mailing your inquiry to any of the following addresses:

DataRep, The Cube, Monahan Road, Cork, T12 H1XY, the Irish Republic; or

DataRep, 107-111 Fleet Street, London, EC4A 2AB, the UK

Note: Please direct any inquiry to our representative, DataRep (not to us), while clearly stating that such inquiry is intended for us.

Contact details of the data controller (Inquiries from residents outside the EEA and the UK)

Please direct any inquiry, request or comment regarding disclosure of personal information, etc. to:

Hankyu Hanshin Properties Corp., Urban Management Division

• URL: https://forms.gle/jxCQsBZuwWN6btk89

12Notice to California Residents

Appendix B (Notice to California Residents) supplements our Privacy Policy and applies only to California residents. This notice sets forth the disclosures and rights for California Consumers regarding their personal information, as required by the California Privacy Rights Act and any implementing regulations adopted thereunder . 

13Update to Privacy Policy

We may amend this Privacy Policy as appropriate in response to any amendment to the Laws and Regulations, or for any business need, etc.

Upon such amendment, we will inform you of the timing to enforce the amended Privacy Policy and the content thereof in the following manner:

• Posting on this website;
• Notice to the users; and/or
• Any other appropriate means

Appendix ACookie Policy

What are Cookies ?

Cookies are small files placed on your computer by websites you visit. Every time you visit our platform, cookies and platform will "communicate" in order for your device to be recognized. Sometimes our cookies need to collect a small amount of essential personal information, such as the IP address of your device. However, we will only process such information if you give us your consent or if the processing is necessary for you to be able to use our certain services.

Purpose for Processing Cookies

Please see the Article 5(Purpose of Use of Personal Information)

Cookie Categories

We use coolies for four key purposes.

• Necessary cookies
• Analytics cookies
• Functional cookies
• Advertising cookies

Cookie Management

You can manage your cookie preferences and choose to block or allow above-mentioned cookies. You can also refuse to accept cookies by changing your browser settings. Please note that our service may not function properly without the use of some cookies.

You can reopen the privacy settings using the button below.

Notification Concerning Information Transmission Order Communications

In accordance with the Telecommunications Business Act of Japan, we hereby provide notice that for the purposes of improving service convenience, providing functions, sending notifications, and performing authentication, we transmit user device information, identifiers, and other data to the following external services.

Data Items Transmitted

• Device identifiers
• User ID
• Information for notification purposes
• Referrer
• Authentication information (when authenticating via HH cross ID)
• Service usage data (access timestamps, operation history, etc.)

Recipients (Provider Name / Service Name)

• Google LLC (Google Analytics, Firebase Cloud Messaging)
• Hankyu Hanshin Holdings, Inc. (HH cross ID)

Purposes of Use

• Delivery of messages such as push notifications (Google Analytics, Firebase Cloud Messaging)
• Identity authentication and ID linkage for this Service (HH cross ID)
• Improvement of service convenience, operational management, and access analysis
• Analysis and optimization of content display based on user behavior and attributes

User Controls

Users can disable push notifications through their device or app settings. To disconnect ID linkages or for other controls, please follow the settings and instructions provided by each service. For more details regarding the collection and use of information by external services, please refer to their respective privacy policies:

• Google Analytics Privacy Policy
  URL: https://policies.google.com/privacy
• Firebase Cloud Messaging Privacy Policy
  URL: https://firebase.google.com/support/privacy
• HH cross ID Privacy Policy
  URL: https://www.hhcross.hankyu-hanshin.jp/privacypolicy/

Appendix BNotice to California Residents

General Information

We use the personal information in compliance with the California Consumer Privacy Act as amended by the California Privacy Rights Act and its related regulations ("CCPA"). This Notice applies to our customers and applicants (“you”, or” your”) who reside in the State of California. Below you will be informed about which personal information we collect and use from you. You will also be informed about how and for what purpose your personal information is used and what rights you have about your personal information to be used by us.

Collection and use of personal information

We have collected the following categories of personal information from you within the last 12 months:

We have not sold and shared your personal information in the preceding 12 months other than category (5).

Third-party advertising, analytics, and other similar marketing business partners may have access to your personal information in Category (5), which may be considered “selling” or “sharing” in certain circumstances. If you want to know how to manage your personal information in Category (5), please refer to Appendix A (Cookie Policy).

We disclose information above in Category (1) to (8) to; 

• Hankyu Hanshin Holdings Group consisting of our subsidiaries and affiliates

(Reference) List of Group Companies

https://www.hankyu-hanshin.co.jp/docs/groupguide_en.pdf#page=8

(Note) The information may not be updated.

• Business contractors/ subcontractors and professional institutions such as law firms

We do not knowingly collect, sell, or share the information of minors under the age of 16.

How Long we retain your Personal Information

Please refer to Article 7 of Privacy Policy.

Your Rights

• You have the right to request that we disclose to you certain information regarding the collection, use, disclosure, and selling or sharing of your non-exempt personal information.
• You have the right to request that we delete your non-exempt personal information that we have collected and retain from you.
• You have the right to request correction of inaccurate personal information about you.
• You have the right to request that we opt-out selling or sharing your personal information.

If you wish to exercise this right, you may make such a request by clicking here and submitting the prescribed form.

Do Not Sell or Share My Personal Information: https://forms.gle/jxCQsBZuwWN6btk89

• You have the right to request restrictions on the use or disclosure of sensitive personal information. However, if the information is used or disclosed only for purposes permitted by law, the request is not applicable.

To exercise your rights, you may make such a request by clicking on the link below and submitting the prescribed form.

Limit the Use of My Sensitive Personal Information: https://forms.gle/jxCQsBZuwWN6btk89

• We will not discriminate against you on the basis that you have exercised any of the above rights unless permitted by law

Procedure for exercising your rights

Only you, or someone legally authorized to act on your behalf, may make a verifiable consumer request related to your personal information.

If you designate an authorized agent to make a request on your behalf, we may require that you provide the authorized agent written permission to do so and verify your own identity directly with us.

We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you.

To exercise your rights described above, please submit a verifiable consumer request to us by either:

Online request form: https://forms.gle/jxCQsBZuwWN6btk89